KLM Updates Orange Pride Livery

Amsterdam-based KLM first unveiled its “Orange Pride” livery back in 2016 on a single Boeing 777-300ER to promote its home country, the Netherlands. The livery featured its classic KLM blue hue with a transition to orange and also had the country’s flag.

According to the carrier’s website, the livery was created with 335 liters of paint and would be deployed on routine flights within the network and, whenever possible, during events that offer opportunities to promote the Netherlands. Fast forward to now, this aircraft has been gracing the skies for just over seven years catching the eyes of aviation enthusiasts and passengers from around the world.

Refreshing an Iconic Special Livery

This past week, the airline rolled out the special livery with an updated paint job as first revealed by a JetPhotos photographer, after being in a Malta paint shop. The most notable difference between the new and old livery is that they have done away with the blue-to-orange fade on the aircraft, and it now features the Dutch flag between the blue and orange sides of the fuselage.

KLM’s updated Orange Pride livery 777 in Malta fresh out of paint. https://t.co/r7kxZq6veP © Chris Camille pic.twitter.com/VYM2GlLUFd

— JetPhotos (@JetPhotos) November 19, 2023

Although the new orange pride livery update has yet to be formally announced by the airline, the aircraft that carries the registration of PH-BVA, has since been placed back into the carrier’s operation.

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Joey Gerardi

Joey has always been interested in planes for as long as he can remember. He grew up in Central New York during the early 2000s when US Airways Express turboprops ruled the skies. He was so excited when he could drive by himself and the first thing he did with the license was get ice cream and go plane spotting for the entire day. He specializes in topics surrounding the Essential Air Service (EAS) program. He graduated from WMU with a degree in Aviation Management and Operations in 2022 and now works for a major airline.

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