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Livery of the Week: New Pacific Airlines

This livery puts a modern twist on the Boeing 757.

New Pacific’s first Boeing 757-200 at an unveiling event in Southern California (Photo: AirlineGeeks | Katie Zera)

Editor’s Note: AirlineGeeks is proud to present our ‘Livery of the Week’ series. Every Friday, a team member will share an airline livery, which can be from the past, present, or even a special scheme. Some airline liveries are works of art. The complexity associated with painting around critical flight components and the added weight requires outside-the-box thinking from designers. The average airliner can cost upwards of $200,000 to repaint, creating a separate aircraft repainting industry as a result. 

Have an idea for a livery that we should highlight? Drop us a line

New Pacific Airlines – formerly Northern Pacific — unveiled the livery design for its Boeing 757 fleet in 2022. The airline’s branding, inspired by the rugged beauty of Alaska and the Pacific Ocean, is prominently featured on the aircraft.

Two completed New Pacific Airlines airplanes at Ontario. (Photo: New Pacific Airways)

The 757s feature a clean and modern design with a predominantly white base color. The rear portion of the aircraft is stylized in a darker hue and the company’s logo sits towards the front.

Edmond Huot designed the livery, which put a modern twist on an older aircraft type.

The airline launched operations in 2023 before later ceasing scheduled services. Since then, New Pacific primarily focuses on charter operations.

Looking for a new airplane model? Head over to our friends at the Midwest Model Store for a wide selection of airlines and liveries.

Ryan Ewing
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  • Ryan Ewing

    Ryan founded AirlineGeeks.com back in February 2013 and has amassed considerable experience in the aviation sector. His work has been featured in several publications and news outlets, including CNN, WJLA, CNET, and Business Insider. During his time in the industry, he's worked in roles pertaining to airport/airline operations while holding a B.S. in Air Transportation Management from Arizona State University along with an MBA. Ryan has experience in several facets of the industry from behind the yoke of a Cessna 172 to interviewing airline industry executives. Ryan works for AirlineGeeks' owner FLYING Media, spearheading coverage in the commercial aviation space.

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