Livery of the Week: Starlux

Starlux Airlines, a Taiwanese carrier, has rapidly established a reputation for its premium service and cohesive brand aesthetic since its launch in 2020.

Starlux A350 in Seattle
A Starlux A350 in Seattle (Photo: AirlineGeeks | Katie Zera)
Gemini Sparkle

Key Takeaways:

Editor’s Note: AirlineGeeks is proud to present our ‘Livery of the Week’ series. Every Friday, a team member will share an airline livery, which can be from the past, present, or even a special scheme. Some airline liveries are works of art. The complexity associated with painting around critical flight components and the added weight requires outside-the-box thinking from designers. The average airliner can cost upwards of $200,000 to repaint, creating a separate aircraft repainting industry as a result. 

Have an idea for a livery that we should highlight? Drop us a line

Starlux Airlines, a Taiwanese carrier, has rapidly established a reputation for its premium service and cohesive brand aesthetic since its launch in 2020. Starlux operates an all-Airbus fleet, currently comprising A321neos, A330neos, and A350-900s, with additional A350-1000s on order.

The Starlux livery features a sophisticated and understated design that emphasizes natural tones and subtle metallic accents. The dominant color on the fuselage is a clean, bright white, providing a crisp canvas for the airline’s branding.

Starlux Airlines’ first Airbus A321neo at Airbus’ facility. The airline has placed an order for the A330neo. (Photo: Starlux Airlines)

A key element of the livery is the tail, which is finished in “Obsidian Grey,” described by the airline as representing the color of evening, circumspection, and safety. This dark grey provides a strong contrast to the white fuselage.

The overall impression of the Starlux livery is one of modern elegance and refinement.

Looking for a new airplane model? Head over to our friends at the Midwest Model Store for a wide selection of airlines and liveries.

Ryan Ewing

Ryan founded AirlineGeeks.com in February 2013 and has spent more than a decade covering the airline business. His work has been featured by CNN, WJLA, CNET, and Business Insider. His aviation experience spans airport operations, Part 135 regulatory compliance, and airline crew workforce planning, along with time behind the yoke of a Cessna 172 and interviews with airline executives. Ryan now serves as Group President of Firecrown Media’s Aviation Group. He holds a B.S. in Air Transportation Management and an MBA from Arizona State University and teaches Airline Management at Embry-Riddle Aeronautical University.
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