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A Virgin America A320 and Alaska Airlines 737 (Photo: AirlineGeeks | Craig Fischer)

An Ode to Virgin America: Flying the Old Virgin Brand on the New Alaska Airlines

Virgin America, the unlikely brainchild of eccentric British entrepreneur Sir Richard Branson, began operations in the United States in 2007. With its emphasis on passenger comfort and entertainment, It was a new, exciting endeavor that most Americans had never seen before. Until it started operations, the closest thing we had to Virgin was JetBlue Airways and the short-lived Song Airlines. The time was peculiar for a new airline to start operations because that part of the decade was ripe with…