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Air Canada has recently unveiled a new livery to celebrate Canadian athletes at the upcoming Paris 2024 Olympic and Paralympic Games. The new livery comes alongside a renewal of the airline’s partnership as the official airline of Team Canada.
Air Canada’s Newest Special Livery
The new livery adds to Air Canada’s standard black and white livery, with the phrase “Go Canada Go” adorned on the back portion of the fuselage in bold gold lettering. Given Air Canada’s obligation to provide services in both of Canada’s official languages – English and French – the phrase is bilingual. While the text is the same on both sides of the aircraft on this new livery, Air Canada’s last Olympic livery had “Fly the Flag” painted on one side of the aircraft and the French equivalent on the other.
Further forward on the new livery, the Canadian Olympic and Paralympic logos are painted underneath the first set of windows. Meanwhile, the iconic Air Canada maple leaf roundel on the aircraft’s tail is in gold instead of red. The livery has been painted on a 17-year-old Boeing 777-300ER, registered as C-FITW. The aircraft is slated to carry athletes to and from Paris for the Games.
The Paris 2024 Olympic and Paralympic Games are a big deal, so we’re making a big entrance. We’ve renewed our partnership as the Official Airline of @TeamCanada and @cdnparalympics until 2030 and we’re flying Team Canada to Paris 2024 in style! #FlyTheFlaghttps://t.co/DwNVUJNJ7V pic.twitter.com/lWYp2XcbrT
— Air Canada (@AirCanada) May 31, 2024
A Three-Decades-Long Partnership
Alongside the new livery, Air Canada has announced that its partnership as the official airline of Team Canada has been extended to 2030. The Montreal-based carrier has been the official airline of the Canadian Olympic Team since 1988 and the Canadian Paralympic Team since 2007. The airline has had multiple Olympics-themed liveries in the past and was also a sponsor of the 2010 Vancouver Winter Olympic Games.
In addition to transporting athletes to and from the Games, the airline offers all athletes and coaches complimentary 35K Aeroplan Elite status in its loyalty program. The carrier will also hold airport celebrations for departing and returning athletes and have a presence at the Canada Olympic House and Canada Paralympic House in Paris.
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