LUV

Who Deserves to Fly into Dallas-Love Field: The History Behind the Debate

Over the past few weeks, arguments have continued to heat up regarding one simple question; should Delta be allowed to fly into Dallas-Love Field, or be forced to fly only into Dallas-Ft. Worth International? While to some this may seem like an obvious answer to encourage competition, various factors since the 1940s have resulted in […]

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The LUV Airline: Integrating a New Look

As anticipated by much of the airline industry, Southwest Airlines (NYSE: LUV) revealed it’s new look today, Monday, September 8. “Our collective heartbeat is stronger and healthier than ever, and that’s because of the warmth, compassion and the smiles of our People,” said the airline’s Chairman, President, and CEO Gary Kelly. “The Heart emblazoned on […]

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