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Hawaiian Airlines and its A330 aircraft (Photo: Hawaiian Airlines)

Hawaiian Airlines to Debut New Texting Service for Passengers

Honolulu-based Hawaiian Airlines is partnering with LivePerson, Inc., a cloud mobile and online messaging solutions provider, to provide two-way SMS messaging for its passengers. With customer service issues among airlines on the rise lately, Hawaiian hopes to offer a more personal experience for its passengers, by allowing them to respond directly to texts, at their leisure, instead of having to wait in a call queue or at the reservations desk. Most carriers already offer one-way texting to their passengers. Passengers…