Editor’s Note: AirlineGeeks is proud to present our ‘Livery of the Week’ series. Every Friday, a team member will share an airline livery, which can be from the past, present, or even a special scheme. Some airline liveries are works of art. The complexity associated with painting around critical flight components and the added weight requires outside-the-box thinking from designers. The average airliner can cost upwards of $200,000 to repaint, creating a separate aircraft repainting industry as a result.
Have an idea for a livery that we should highlight? Drop us a line.
Vistara, a joint venture between Tata Sons and Singapore Airlines, has established a distinct brand identity in the Indian aviation market through its aircraft liveries. These designs have evolved over time, reflecting both modern aesthetics and the rich history of the Tata Group’s involvement in aviation.
The airline’s primary livery is characterized by a color palette of aubergine (a shade of purple), gold, and white. The fuselage is predominantly white, with a stylized “V” logo in gold near the front. The tail is painted in aubergine.
In 2018, Vistara introduced a special “retro” livery to commemorate 150 years of the Tata Group. This design paid homage to the Tata Airlines of the 1940s, a precursor to Air India. The retro livery featured a metallic silver fuselage, reminiscent of the original Tata Airlines’ aircraft.
Vistara’s liveries effectively communicate the airline’s brand values and heritage. The primary livery represents modernity and premium service, while the retro livery connects the airline to the Tata Group’s rich aviation history.
Looking for a new airplane model? Head over to our friends at the Midwest Model Store for a wide selection of airlines and liveries.
