Livery of the Week: JetBlue Opens Voting

The carrier commissioned three designs honoring the Dominican Republic.

JetBlue livery
A potential JetBlue livery designed by Lena Tokens. (Photo: JetBlue)
Gemini Sparkle

Key Takeaways:

  • JetBlue is inviting the public to vote on a new aircraft livery dedicated to honoring the Dominican Republic and its culture.
  • Three unique designs, all created by Dominican artists, feature various Dominican people, symbols, and cultural motifs.
  • Customers and fans can vote for their favorite design at VotaJetBlueRD.com until February 1st.
  • The winning livery will be announced in February and will be painted on an Airbus A320 by spring.
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Editor’s Note: AirlineGeeks is proud to present our ‘Livery of the Week’ series. Every Friday, a team member will share an airline livery, which can be from the past, present, or even a special scheme. Some airline liveries are works of art. The complexity associated with painting around critical flight components and the added weight requires outside-the-box thinking from designers. The average airliner can cost upwards of $200,000 to repaint, creating a separate aircraft repainting industry as a result. 

Have an idea for a livery that we should highlight? Drop us a line

JetBlue is letting the public vote on a new aircraft livery honoring the Dominican Republic and Dominican culture.

The carrier commissioned three designs, all by Dominican artists, for use on an Airbus A320. Customers and fans can vote for their favorite at VotaJetBlueRD.com through Feb. 1.

“As the largest airline serving the Dominican Republic, we’re proud to introduce JetBlue’s first livery dedicated to the country, which will showcase the work of a local artist and be chosen by the community,” JetBlue President Marty St. George said in a news release. “This initiative honors the country’s vibrant culture and creative talent, while reflecting the strong bond we’ve built there for more than twenty years.”

JetBlue livery
A potential JetBlue livery designed by Los Plebeyos. (Photo: JetBlue)

The liveries feature illustrations of Dominican people, symbols, and cultural motifs, such as dominoes, tambora drums, and palm trees. They were designed by art director and muralist Willy Gómez, design collective Los Plebeyos, and illustrator Lena Tokens.

All the artists were compensated for their work, JetBlue said.

JetBlue livery
A potential JetBlue livery designed by Willy Gómez. (Photo: JetBlue)

The selected livery will be announced in February and will appear on an A320 in the spring.

Looking for a new airplane model? Head over to our friends at the Midwest Model Store for a wide selection of airlines and liveries.

Zach Vasile

Zach Vasile is a writer and editor covering news in all aspects of commercial aviation. He has reported for and contributed to the Manchester Journal Inquirer, the Hartford Business Journal, the Charlotte Observer, and the Washington Examiner, with his area of focus being the intersection of business and government policy.
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