miles

Here’s Why Airline Loyalty Programs are Profit Machines

Airline loyalty programs have been cash cows for decades. They are an extremely effective marketing tool that drives customer loyalty by offering an incentive for customers to stay loyal. This incentive usually comes in the form of free flights though has recently evolved to offer discounts and benefits across the flying experience. Initially, it was […]

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United Continues Industry Trend By Eliminating Award Chart

In recent decades, airlines turned to loyalty programs as a way to drum up business, a way to attract not just the lucrative business travelers who are going to fly no matter what, but also the leisure travelers who were attracted to the idea that someday, if they spent enough time and money sitting in […]

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Loyalty Has Its Perks: Bid for Dinner with a Retired United Boeing 747

Members of United Airlines’ Mileage Plus program, the Chicago-based airline’s frequent flyer loyalty program, will have the chance to say one last farewell to United’s now-retired Boeing 747-400 aircraft. Through its MileagePlus Exclusives program, members with an excess of award miles can bid on access to private events ranging from meet-and-greets with celebrities to attending […]

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A321LR Completes Its Longest Flight to Date

When D-AVZO, the new Airbus A321LR’s test airframe, touched down on Toulouse in the early morning of March 30, it had completed its longest trip to date.  The 11-hour long flight departed La Pointe Larue Airport, in the Seychelles Islands off the coast of Africa and flew to Airbus’ Toulouse headquarters in the South of […]

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