

What’s Next for the Hawaiian Brand?
Since the merger’s 2023 inception, Alaska Air’s leadership has committed to maintaining the Hawaiian Airlines brand. At an Investor Day event on Tuesday, the company detailed plans for Hawaiian's future. “The Hawaiian brand is here to stay,” said Alaska Air…

Spirit Merger Talks Fall Through, Bankruptcy Looms
Spirit Airlines is in advanced talks with bondholders over a potential bankruptcy filing, a Wall Street Journal report said on Tuesday. Merger talks between the financially ailing ultra-low-cost carrier and Frontier halted. The airline – which has posted quarterly losses…

Hawaiian Plans to Lay Off 73 Workers Following Merger
With the Alaska Airlines merger now complete, Hawaiian Airlines plans to trim its workforce. According to the Anchorage Daily News, the Honolulu-based carrier will cut dozens of jobs by the end of the year. The layoffs include 73 noncontract employees…

Frontier, Spirit Renew Merger Discussions
Frontier and Spirit are again in talks over a potential merger, according to a Wall Street Journal report published Tuesday. The two ultra-low-cost carriers (ULCCs) attempted a merger in 2022, which ultimately ended in favor of the failed JetBlue-Spirit tie-up.…

Alaska Pilots Secure Contract Extension, Raises Amid Merger
Pilots at Alaska Airlines — represented by the Air Line Pilots Association (ALPA) — ratified a two-year extension of their current contract on Tuesday. The extended agreement includes pay increases through 2026. The Seattle-based airline and its pilots inked a…