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Primera Air used the A321neo for transatlantic operations. (Photo: Peter Weiland)

Opinion: An Overlooked Reason Why Airlines Fail

Managing an airline is like playing drums, it looks easy and many people can make some noise but when the music gets complicated, you see who really knows how to play and who can only make noise. A famous quote says, “What we learn with history is that men do not learn with history." I believe the same happens with airlines. Sometimes, management does not learn with the past. I read a book written 30 years ago talking about problems…

TBT (Throwback Thursday) in Aviation History: Primera Air

Earlier this week, Nordic low-cost carrier Primera Air ceased operations after ten years of operations. The closure came as a surprise to many as the airline was going through a period of rapid expansion in the transatlantic market, with four route announcements in the last two months of its operation.…

Primera Air Files for Bankruptcy, Plans to Cease Operations

Primera Air Scandinavia, more commonly known as Primera Air, and Primera Air Nordic are filing for bankruptcy, citing financial difficulties. Primera Air passengers seeking travel and refund advice can find additional information here. In a company email leaked on social media, Director of Flight Operations Anders Ludvigsson stated that both…

Low-Cost Airlines Crossing the Pond: Primera Air

Since the introduction of numerous low-cost airlines to the transatlantic market, access to Europe has never been easier or cheaper. New fuel-efficient aircraft and low-cost business models have allowed for increased competition among low-cost carriers, with more and more starting up every year. This series will serve to give an in-depth…

Primera Air and MWAA Talk Washington Route Addition

In February, the newest airline in the low-cost transatlantic market, Primera Air, announced that it would make a slight change to its route network. Washington’s Dulles International Airport located in Northern Virginia, serving the nation’s capital, Virginia, Maryland and other surrounding states, was chosen to receive flights to London’s Stansted…

Primera Air Makes Changes to Transatlantic Offering Two Weeks Before…

The Nordic low-cost airline that aims to provide low-cost nonstop transatlantic service with its fleet of A321neo and LR aircraft has just hit a speedbump two weeks before its first scheduled flight from London’s Stansted Airport to Newark’s Liberty International Airport. The aircraft that was supposed to provide the service,…

Primera Air Announces Order for 20 Boeing 737 MAX 9s

Scandinavian carrier Primera Air has announced an order and agreement with Boeing for eight 737 MAX 9 aircraft, valued at $950 million list price. This order also includes purchase rights for four more of the aircraft type and a lease agreement with Air Lease Corporation for an additional eight bringing…