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WOW air's Airbus A330-300 sitting on a hardstand at Dallas-Fort Worth International Airport. (Photo: Parker Davis

New Carrier Looking to Fill WOW air’s Void in Iceland and Europe

Former executives of low-cost Icelandic carrier WOW air are looking to launch an airline with a similar model eight months after its predecessor called it quits. In a press conference in Iceland, executives discussed the vision for the airline and plan on naming it PLAY. The website for the carrier is also up and running at flyplay.com. Arnar Már Magnusson, VP of Operations and former Chief Pilot of WOW air, will head PLAY as CEO of the new carrier. Similar…

WOW air Continues to Look For Buyer

Iceland's WOW air has re-entered talks with rival carrier Icelandair for the acquisition of the struggling low-cost carrier. The decision to re-enter the talks with Iceland's main carrier came after Indigo Partners, owner of numerous low-cost carriers such as America's Frontier Airlines and Hungary's WizzAir, ended discussions with WOW. In…

Opinion: One Way to Explain Why WOW Is Slowly Failing

The last few years, and even the last decade, has seen huge success from low-cost carriers across the world. Airlines including Spirit and Frontier in the U.S. to IndiGo in India continue to corner largely domestic markets, while Norwegian and Ryanair, among others, dominate long and short-haul flights across and…

WOW air Returns Leased Aircraft Amid Financial Woes, Leaves Icelandair…

Icelandic ultra-low-cost carrier WOW air has returned four aircraft to lessors with two Airbus A330s and two Airbus A320 family aircraft departing Reykjavik earlier yesterday for storage, beginning the process of returning to their lessors. The move comes as a letter to bondholders from the airline's CEO and Founder Skuli Mogensen…