Austrian

Lufthansa Cuts 2019 Forecasts, Blaming Local Low-Cost Carriers

The Lufthansa Group on Monday announced its subsidiary airlines were the next in a long list of carriers from around the world to be adversely affected by the increasing numbers of low-cost carriers. The group announced it expected its margin on earnings before interest and taxes (EBIT) to hover between 5.5 percent and 6.5 percent, […]

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Logo Lineage Part 8: A Family of Logos

For businesses across the world, branding plays a crucial role in public perception and airlines are no different. One of the most prominent pieces of an airline’s brand is its logo, as it often appears on a wide range of items including aircraft, seats, food, advertisements and more. In this multi-part series, we will look […]

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Lufthansa Group Places Order for Next-Generation Aircraft, Begins Transition to All-Twin-Engine Fleet

Lufthansa Group has announced that its supervisory board has approved the purchase of 40 next-generation aircraft composed of Boeing 787-9 Dreamliners and Airbus A350-900s to be delivered to the group’s carriers, including SWISS and Austrian Airlines, aside from the German flag carrier. Lufthansa, the main airline of the group of the same name, currently operates […]

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Austrian Airlines Updates Livery as Part of Rebranding

Austrian Airlines has updated its livery and recently unveiled an image of the new paint to the public. The new livery is part of a larger rebranding effort which includes new customer touchpoints and airport signage, but the most visible change will be the livery on the exterior of the airline’s aircraft. The new livery branding […]

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Lufthansa Group Introduces New Slimline Seat Design for A320s

The Lufthansa Group announced a new seat that will be featured across every Airbus A320 family aircraft in their combined fleets. This will mark the first time that Lufthansa, SWISS, and Austrian Airlines will all have standardized seats on select fleet type. Seats will be featured on all short and medium-haul routes, operated by the […]

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Austrian Airlines Receives New Brand Identity

Austria’s flag carrier, Austrian Airlines, announced major brand changes today, March 26th. The airline will fuse the Austrian brand with subsidiary Tyrolean Airways to form myAustrian. The new brand represents the airlines emergence from a period of financial restructuring and a new fare structure designed to give each passenger and individual experience. Starting March 26th, […]

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